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LinkedIn Post Ideas: Promote Your Company with Top 20 Engaging B2B Content


Looking to give your company the boost it deserves on social media? Well, look no further than LinkedIn post ideas for b2b marketers promoting your business! With its immense potential and vast user base, LinkedIn has become a powerhouse platform for marketing opportunities. But how can you effectively utilize this platform to maximize visibility and engage your target audience? Consider using carousel posts on LinkedIn to showcase multiple products or services in one post. This will help you stand out among other marketers on the platform and capture the attention of your audience.

From engaging social media text posts to eye-catching carousel posts, we’ve got you covered with great content. Plus, we’ll delve into the benefits of using LinkedIn as a marketing tool and how it can drive valuable traffic to your website or blog on your company pages.

So, if you’re ready to take advantage of the incredible opportunities offered by LinkedIn for content marketing and social media, let’s dive in and explore some creative post ideas that will skyrocket your company’s visibility and help you land your dream job in no time! Don’t forget to include eye-catching carousel posts to engage your audience.

 

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Optimizing B2B LinkedIn Posts: 20 Engaging Content Ideas

LinkedIn has become an invaluable platform for B2B marketers to promote their companies and connect with other businesses and professionals through company pages. To make the most out of this powerful tool, it’s essential to optimize your LinkedIn posts specifically tailored for the B2B audience as part of your marketing strategy. Here are 20 engaging content ideas that can help you boost your brand’s credibility and authority while effectively targeting other businesses on social media networks.

  1. Share Thought Leadership Articles: Use content marketing to establish yourself as an industry expert by sharing insightful articles that provide valuable information and analysis relevant to your target audience. These LinkedIn content ideas and LinkedIn post ideas can help you gain more shares and engagement on the platform.

  2. Post Expert Tips and Industry News Updates on social media: Keep your network informed about the latest trends, news, and developments within your industry. This positions you as a reliable source of information. Read the article for more insights.

  3. Offer Expert Tips and Advice for Marketing: Share practical tips and advice on LinkedIn post ideas that can help businesses improve their marketing strategies and increase product awareness. These valuable insights are likely to attract more shares and engagement from your audience.

  4. Conduct Interviews with Industry Leaders: Conduct marketing interviews with influential figures in your industry or collaborate with experts to provide unique perspectives on relevant marketing topics. This job can be a great way to gain valuable insights and expand your network in the marketing field.

  5. Showcase Success Stories: Highlighting case studies or success stories is an excellent marketing strategy. For example, you can share a story of how your products or services have helped other businesses achieve their goals. This expert tip can greatly enhance your marketing efforts.

  6. Present Infographics or Data Visualizations: Break down complex data into visually appealing infographics or charts that communicate key insights effectively. This is an expert tip for social media work on any topic.

  7. Create How-To Guides: Provide step-by-step tips and examples on specific processes or tasks related to your work or business, demonstrating expertise while offering practical value to readers.

  8. Engage directly with your audience by hosting webinars or live question-and-answer sessions, a great social media work strategy. This expert tip allows you to interact with your audience in real-time, making it an excellent LinkedIn content idea.

  9. Offer Exclusive Discounts or Promotions: An expert tip for businesses is to reward loyal followers by providing exclusive discounts on their products or services through LinkedIn posts. This can help attract more work and shares from potential customers.

  10. Share Behind-the-Scenes Content: Give a glimpse into the inner workings of your business by sharing expert tips, LinkedIn post ideas, or stories.

  11. Share Testimonials: Showcase testimonials from satisfied clients or customers, highlighting the positive experiences others have had with your company. For example, you can feature a success story or an expert tip from a happy customer.

  12. Start conversations around common pain points in your industry and offer expert tips, solutions, or insights to address them. This is a great LinkedIn content idea for businesses looking to showcase their expertise and attract potential clients. It’s a way to demonstrate your knowledge and show how you can help others with their work challenges.

  13. Offer Industry Predictions and Trends: Share your predictions for future trends within your industry, demonstrating your expertise and forward-thinking mindset. This is a great tip for a LinkedIn post idea or a LinkedIn content idea that can showcase your work.

  14. Post Engaging Polls or Surveys on LinkedIn: Encourage people to work and participate by creating polls or surveys that gather valuable insights while fostering engagement. This is a great LinkedIn content idea and tip for increasing audience engagement.

  15. Curate Relevant Content: Share interesting articles, blog posts, or videos as a tip, created by other thought leaders in your industry, adding value to your followers’ feeds. This work is a great idea and example to engage with your audience.

  16. Try collaborating with other businesses or professionals to host joint LinkedIn Live events. This is a great content idea that allows you to expand your reach and provide a diverse experience for your audience.

  17. Highlight Employee Success Stories: Showcase the example accomplishments of people who work within your organization to humanize your brand and demonstrate the talent and experience within your organization.

  18. Try creating engaging videos on LinkedIn by utilizing its native video feature. Work on providing quick tips, sharing exciting news, or showcasing product demonstrations as content ideas. For example, you can try creating short videos that incorporate these elements.

  19. Try this tip: Ask thought-provoking questions in your LinkedIn post ideas to spark meaningful discussions. People will be more likely to engage and share their opinions and insights.

  20. Celebrate Work Milestones and Achievements: Acknowledge significant milestones reached by your people or employees, celebrating achievements with your audience. For example, this tip can boost morale and motivation.

Inspiring Content Ideas for Your LinkedIn Page: Drive Engagement

Creating engaging content at work on your LinkedIn page is essential for promoting your company and building a strong online presence. By sharing inspiring content, you can captivate people, drive meaningful conversations, and build valuable relationships. For example, sharing tips and showcasing successful work examples can greatly enhance audience engagement.

Find inspiration with a variety of content ideas that drive engagement on your LinkedIn page.

The possibilities are great. Here are some example content ideas to inspire you and help you go to work.

  1. Thought Leadership: Share your expertise and establish yourself as a thought leader in your industry. Write articles or create videos discussing emerging trends, providing insights, and offering valuable advice.

  2. Heartwarming Posts: Connect with your audience on an emotional level by sharing heartwarming stories related to your company’s experiences or achievements. These posts not only resonate with people but also humanize your brand.

  3. Engage in Conversations: Post open-ended questions or share controversial topics related to your industry to encourage discussions among your connections. Engaging conversations can lead to increased visibility and attract potential leads.

  4. Theme-based Content: Create themed posts around specific topics relevant to your industry or target audience’s interests. For example, if you’re in the technology sector, you could have a weekly “Tech Tip Tuesday” where you share quick tips and tricks.

Learn how to create compelling stories that resonate with your audience on LinkedIn.

To capture the attention of people on LinkedIn and make them engage with your posts, it’s crucial to tell compelling stories that resonate with them. One way to do this is by coming up with a content idea that offers something unique and interesting.

  1. Share Personal Experiences: Narrate personal experiences that highlight challenges faced by professionals in your field and how they overcame them. This storytelling approach creates relatability and encourages others to share their own experiences in the comments.

  2. Highlight Results: Showcase the positive outcomes your company has achieved for clients or customers. Whether it’s increased revenue, improved efficiency, or successful campaigns, share the results to demonstrate your expertise and build credibility.

  3. Include Actionable Insights: Provide valuable takeaways in your posts that readers can apply to their own professional lives. This could be a step-by-step guide, a checklist, or practical advice that helps them solve a problem or improve their skills.

Discover strategies for increasing likes, comments, and shares on your posts.

Engagement is key on LinkedIn, as it amplifies the reach of your content and increases visibility. Here are some strategies to boost likes, comments, shares, and overall engagement on the platform. With these strategies, you can create a post idea that resonates with people and drives great results.

  1. Ask Thought-Provoking Questions: Pose questions that encourage people to share their opinions or experiences related to the topic you’re discussing. This sparks conversations and invites others to join in.

  2. Use Subtitles: Incorporate subtitles in videos to make them more accessible for viewers who prefer watching with sound off or have hearing impairments. Subtitles also grab attention while scrolling through the feed.

  3. Create Engaging Visuals: Use eye-catching images or infographics that convey information quickly and effectively. Visual content tends to attract more attention than plain text posts.

Drive meaningful conversations and build relationships through inspiring content.

LinkedIn is a great platform where people connect and engage with each other. It’s one of the best platforms for professionals to network and share ideas. If you’re looking for a post idea, LinkedIn is the perfect place to find inspiration.

 

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Crafting Compelling LinkedIn Posts: 11 Ideas for Businesses

Master the art of crafting great and compelling posts that captivate your target audience, one of the most important things to consider when using LinkedIn. Explore 11 proven ideas for creating attention-grabbing content on this professional platform and learn how to leverage storytelling techniques to make your posts more impactful. Increase brand awareness and generate leads by implementing these effective post ideas, something that can greatly benefit your business.

Crafting engaging LinkedIn posts is crucial for businesses, especially small businesses, looking to maximize their presence on social networks. As a business owner or employer, you have the opportunity to showcase your company, products, and services to a vast network of professionals. Here are 11 great ideas to help you create captivating LinkedIn posts that will attract people and make them want to learn more about what you have to offer.

  1. Share Success Stories: A great LinkedIn post idea is to highlight success stories, showcasing how your great work has positively impacted people. This will help build credibility with potential clients and demonstrate your expertise in creating great LinkedIn content. Use real-life examples of successful projects or achievements to engage your audience on LinkedIn.

  2. One idea for a LinkedIn post is to offer valuable tips. Providing practical advice related to your industry or niche can benefit people and encourage engagement. Sharing valuable insights positions you as an authority in your field and can attract others seeking guidance. This can be great LinkedIn content.

  3. Celebrate Milestones: Whether it’s reaching a significant number of people served or celebrating great years in business, milestones provide an excellent opportunity for showcasing something while expressing gratitude towards customers and employees. Looking for a great LinkedIn post idea?

  4. Pose Thought-Provoking Questions: Engage people by asking great questions in your LinkedIn post idea. Spark conversation and encourage them to share their insights and experiences related to something in your industry or specific topics of interest.

  5. Share Behind-the-Scenes Content: Give people a great LinkedIn post idea by offering them something valuable – a peek into the day-to-day operations of your business. This not only humanizes your brand, but also builds trust and creates an authentic connection.

  6. Highlight Employee Achievements: Recognize great contributions from people on your team through dedicated LinkedIn content showcasing their accomplishments, certifications earned, or promotions received. It not only boosts morale but also demonstrates a positive work culture.

  7. Provide LinkedIn content by sharing industry news updates. Keep people informed with the latest trends and developments. This establishes you as an authority and valuable source of information. Consider this LinkedIn post idea to engage your connections.

  8. Share Customer Testimonials on LinkedIn: Feature positive feedback from satisfied people to build social proof and instill confidence in potential customers. Testimonials provide tangible evidence of the value you offer and can influence purchasing decisions. This is a great LinkedIn post idea to showcase how something as simple as a testimonial can make a big impact on someone’s decision-making process.

  9. Offer Exclusive Deals or Discounts: Reward one’s LinkedIn connections by offering exclusive promotions or discounts on something. This encourages people to engage, drives traffic to the website, and can lead to increased sales.

  10. Collaborate with Influencers: Partnering with influencers relevant to your industry can help expand your reach and expose your business to new audiences. Consider co-creating content or hosting joint webinars to maximize visibility. This is a great LinkedIn post idea for people looking to do something impactful.

  11. Engage with the idea of participating in relevant discussions within LinkedIn groups or comment on posts from thought leaders in your field. Meaningful engagement with people not only increases visibility but also allows you to network with potential clients and collaborators. It’s one way to do something impactful for your career.

By implementing these ideas into your LinkedIn strategy, you can effectively promote your company and engage with potential customers. Consistency is key in this post. It’s important to remember that engaging with people is one way to generate leads for future growth.

Now it’s time for people like you to put these ideas into action! Start crafting something compelling on LinkedIn today and watch as your brand awareness expands while attracting new opportunities for success. One can never underestimate the power of a well-crafted post.

Leveraging LinkedIn Page: Unique Content Strategies

Uncover unique strategies for leveraging your company’s presence on a LinkedIn page in this blog post. Learn how to stand out from competitors by implementing innovative content strategies. Discover lesser-known features and tools that can enhance engagement on your page. Optimize your profile, showcase products/services, and attract potential customers with this one idea that can help people.

Having a well-crafted content marketing strategy is crucial for any brand. Your LinkedIn page serves as the face of your brand on this professional networking platform, making it essential to leverage its full potential. By implementing unique content strategies, you can effectively engage with your target audience and drive meaningful interactions. In this post, we will explore one idea to help you make the most out of your LinkedIn presence and create something impactful.

One effective way to stand out from competitors is by creating an interactive content series on your LinkedIn page. Instead of simply posting standalone updates or articles, consider developing a series of posts that provide valuable insights over time. This not only keeps your audience engaged but also positions you as an expert in your industry. For example, you could create a weekly “Tip Tuesday” series where you share quick tips related to your products or services. This idea of creating a series is something that can really make a difference in your LinkedIn strategy.

In addition to regular posts, take advantage of the various features offered by LinkedIn pages. One such idea is the Showcase Pages option, which allows you to highlight specific products or services. By creating dedicated pages for each something, you can tailor the content and messaging according to the target audience’s interests and needs.

To optimize engagement on your LinkedIn page, consider uploading native videos. Videos are a great idea for grabbing attention and conveying messages in an engaging manner. Share behind-the-scenes footage or customer testimonials to showcase your work culture and something that satisfies customers.

Another idea is to utilize the “Ask an Expert” feature on LinkedIn pages. This post enables you to host live Q&A sessions, fostering engagement and positioning your company as a thought leader. It’s one way to offer something unique to your members and encourage them to ask questions related to your industry or specific topics of expertise.

To enhance visibility and reach on LinkedIn, it’s important to understand the platform’s algorithm. The idea is to prioritize content that receives high engagement, such as likes, comments, and shares. Therefore, focus on creating quality content that resonates with your target audience and encourages them to interact with your posts. One thing to remember is to create content that encourages engagement.

When optimizing your LinkedIn profile, make sure it reflects your company’s brand identity and values. Use compelling visuals and a concise yet impactful description to capture the attention of visitors. Showcase your products or services through eye-catching images or videos and provide clear calls-to-action to guide potential customers towards taking action. It’s important to have a strong idea for your LinkedIn post, as it will help attract more visitors and increase engagement. Don’t be afraid to try something new and unique to stand out from the competition.

Increasing Engagement: Best Practices for B2B LinkedIn Posts

Implementing the idea of best practices is crucial for increasing engagement in B2B LinkedIn posts. By creating content that sparks meaningful conversations and interactions, you can build relationships with other businesses on LinkedIn, boost your company’s visibility, and establish thought leadership within your industry. It is important to have one specific idea in mind when crafting your content, ensuring that it offers something valuable to your audience.

To achieve great engagement on LinkedIn, it’s essential to follow these best practices in a blog post. One idea is to incorporate something that captures the attention of your audience.

Create Compelling Content

When crafting your B2B LinkedIn posts, focus on providing valuable insights and information that resonate with your target audience. Share interesting stats or industry trends that will capture their attention and encourage them to engage with your post. For example, one idea is to share something interesting about the industry that will capture their attention.

  • “Did you know that implementing our software solution can help you achieve similar results? Learn how you can increase revenue by 80% with just one LinkedIn post idea!”

By sharing such compelling content, you’ll pique the curiosity of potential customers and prompt them to interact with your post. This will give them an idea and make them more likely to do something.

Encourage Meaningful Conversations

The key to engagement gold on LinkedIn lies in fostering meaningful conversations among professionals in your industry. Instead of simply broadcasting updates about your company, aim to initiate discussions that invite others to share their perspectives and experiences. Ask thought-provoking questions or seek input on relevant topics. For instance, consider a LinkedIn post idea where you ask something thought-provoking to spark conversation.

  • “What challenges do you face when implementing marketing automation tools? Share your thoughts on LinkedIn post below! If you have any idea or something to add, please feel free to comment.”

By encouraging dialogue on your LinkedIn post, you create a space where professionals can exchange ideas and insights about something while establishing yourself as a trusted authority.

Build Relationships with Other Businesses

LinkedIn is an excellent platform for networking with other businesses in your industry. Engage with relevant companies by liking, commenting on, or sharing their posts. This interaction not only helps build rapport but also increases the visibility of both parties involved. Consider reaching out directly through messages or connection requests to start conversations and explore potential collaborations. It’s a great idea to do something.

Establish Thought Leadership

Positioning yourself as a thought leader within your industry is vital for enhancing your company’s reputation and attracting new opportunities. To establish thought leadership on LinkedIn, share valuable industry knowledge through informative articles or insightful updates. Offer unique perspectives, actionable advice, and practical tips that showcase your expertise. By consistently delivering high-quality content, you’ll gain the trust of your audience and become a go-to resource in your field. This idea is key to growing your influence and authority, making your posts stand out from the competition. Don’t be afraid to try something new and innovative in your content strategy to capture the attention of your target audience.

Boosting Visibility: Creative Content Ideas for Your LinkedIn Page

LinkedIn has become a powerful platform for promoting your company and increasing brand awareness. To make the most of this social media giant, it’s crucial to explore creative content ideas that can boost the visibility of your LinkedIn page. In this blog post, we will discuss how to post something that can effectively engage your audience and improve your LinkedIn presence.

Visuals play a significant role in capturing users’ attention and enhancing the overall appeal of your content. Incorporate eye-catching images, infographics, or even short videos to make your posts stand out from the crowd and effectively convey your message. Utilize high-quality visuals that align with your brand’s aesthetics and effectively communicate your idea to the audience at a glance.

Memes have also gained popularity on LinkedIn as they offer a light-hearted way to engage with your audience. The idea is to cleverly craft memes related to industry-specific scenarios in a blog post, adding an element of humor while still delivering valuable information. Something like this can maintain professionalism while engaging with your audience.

Sharing expert tips is another effective way to showcase your knowledge and establish yourself as an authority in your field. Craft concise yet insightful posts that provide actionable advice or highlight interesting industry trends. By positioning yourself as an expert resource, you not only increase brand exposure but also encourage engagement from professionals seeking valuable insights. It’s a great idea to share something valuable with others.

In addition to sharing expertise and ideas through regular posts, consider leveraging LinkedIn’s newsletter feature to send out newsletters. This allows you to curate something relevant and tailored specifically for your audience’s interests. It fosters stronger connections with potential clients or partners who are genuinely interested in what you have to offer.

Spotlighting employees or team members can be a powerful idea for humanizing your brand and showcasing the talent behind it. Share success stories, milestones achieved by individuals within your organization, or even personal anecdotes that resonate with both current and potential clients. Such personal touches help build trust and foster meaningful connections. Consider featuring these stories in a LinkedIn post or something similar.

Don’t be afraid to think outside the box and come up with new ideas for your LinkedIn post. Experiment with different formats such as short videos, live streams, or even interactive polls and quizzes. These unique approaches not only grab attention but also encourage active participation from your audience.

To further boost engagement, aim for authenticity in your posts. Share behind-the-scenes glimpses into your company culture or highlight the impact of your products or services on customers’ lives. By showcasing real-life stories and experiences, you create an emotional connection that resonates with your target audience. This can help generate new ideas and make your content stand out from others.

 

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Conclusion: Mastering LinkedIn Post Ideas for Business Promotion

In conclusion, mastering LinkedIn post ideas is crucial for promoting your company and driving engagement on the platform. By optimizing your B2B LinkedIn posts with engaging content ideas, you can effectively increase visibility and boost engagement. It’s important to remember that something like LinkedIn post ideas can greatly impact your company’s success on the platform.

Crafting compelling LinkedIn posts is essential for businesses looking to make a strong impact. With unique content strategies and creative ideas, you can capture the attention of your target audience and inspire them to engage with your brand. LinkedIn posts are something that businesses cannot afford to overlook.

To maximize the effectiveness of your LinkedIn post, it’s important to leverage various techniques and best practices. By implementing these strategies, you can increase engagement and drive more traffic to your company’s profile. The idea is to make sure you’re doing something to stand out among other posts.

Remember that increasing visibility on LinkedIn requires consistent effort and dedication. By following the best practices for B2B LinkedIn posts, you can enhance your online presence and establish yourself as a thought leader in your industry. It’s a great idea to regularly share something valuable with your audience to keep them engaged and interested.

Boost engagement by utilizing inspiring content ideas and incorporating case studies or social proofs where suitable. Captivate your audience’s interest and encourage them to interact with your posts with something.

In order to stand out from the crowd, it’s important to think outside the box and come up with something creative for your LinkedIn posts. Get creative with your content ideas by using slang or idioms when appropriate. This will help you connect with your audience in a more informal manner while maintaining an authoritative tone of voice.

Now that you have learned about mastering LinkedIn post ideas for business promotion, it’s time to put this knowledge into action and start experimenting with different types of content such as videos, infographics, or polls to see what resonates best with your target audience. Try out something new and see what works!

Remember that consistency is key when it comes to your LinkedIn post. Make sure you regularly update your page with fresh and engaging content that provides value to your followers. It’s important to have a steady stream of ideas and something interesting to share on your LinkedIn post.

By implementing these strategies and continuously refining your approach based on analytics insights, you can effectively promote your company on LinkedIn and achieve your business goals. In this post, we will discuss how to generate new ideas for LinkedIn posts and share something valuable with your audience.

FAQs

1. How often should I post on LinkedIn to promote my company?

Posting frequency is crucial to maintain an active presence on the platform and generate engagement. Experiment with different posting frequencies to find the optimal cadence for your company. It’s generally recommended to post at least once a week to keep your audience engaged with fresh ideas. Monitor engagement metrics to assess the impact of your posting strategy.

2. What types of content perform best on LinkedIn for business promotion?

While there is no one-size-fits-all answer, certain types of content tend to perform well on LinkedIn. These include informative articles, industry insights, success stories, thought leadership pieces, and engaging visuals such as infographics or videos. In this blog post, we will explore the idea of creating effective content for LinkedIn.

3. How can I measure the success of my LinkedIn posts?

LinkedIn provides analytics tools that allow you to track the performance of your posts and gain insights into what resonates with your audience. Pay attention to metrics such as impressions, clicks, likes, comments, shares, and other data points. Analyzing these metrics will help you make informed decisions about future content strategies and generate new ideas.

4. Can I use humor in my LinkedIn posts for business promotion?

Humor can be a powerful tool for grabbing attention and making your posts memorable. However, it’s important to strike a balance and ensure that the humor aligns with your brand image and target audience’s sensibilities. Use humor sparingly and consider how it will be perceived by your professional connections. It’s crucial to have a clear idea of how humor fits into your overall content strategy.

5. How can I encourage engagement on my LinkedIn posts?

To encourage engagement on your LinkedIn posts, invite opinions and ask questions to spark conversation with your audience. Respond promptly to comments and engage in conversations with other users to foster a sense of community. Consider running contests or giveaways that require participants to engage with your content, as this can generate interest and increase interaction.

Remember that every business is unique, so it’s important to experiment with different approaches until you find what works best for promoting your company on LinkedIn. In this blog post, we will discuss some ideas for effectively promoting your company on LinkedIn.

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The first post I promoted with LinCreator had 43 reactions and over 3,600 views. Great response from folks interested in the content I put out.

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I love the exposure; I had Kevin Harrington from Shark Tank comment on one of my “thoughtful” comments last week.

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I’ve promoted many posts with LinCredible now (most on behalf of clients). So far I’m seeing a 300-500% increase in views on the videos we post.!

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I woke up to 800+ views on my post from yesterday. Thanks LinCreator, this definitely works.!

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I’ve had tremendous results from this and now working on helping clients as well who have been inactive for months on LinkedIn! So much fun, it not a little pressure, but love it!!

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Wow! Just wanted to thank everyone for your support! I’m happy to report that I got my first “trending” EVER in #motivation for the post on Monday. Couldn’t have done it without my LinCreator tribe. I’m looking forward to doing more! So glad to have discovered you!!

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After my post, I got 14 comments from other LinCreator members and 1 from someone in my network. Today, just about 24 hours later, I now have 28 comments. That is more comments than I think I ever got on about the same number of views that I have had before. I am quite happy with this.

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ou will be a pro in a week! This has been a really good boost to my LinkedIn!

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